Bill Veeck

Anheuser-Busch

How Anheuser-Busch kept the Cardinals from leaving St. Louis in 1953

With ownership groups from Milwaukee and Houston seeking to move the Cardinals out of St. Louis, Anheuser-Busch announced on February 20, 1953, that it had purchased the team from Fred Saigh for $3.75 million. “During its 100 years of existence, Anheuser-Busch has shared in all St. Louis civic activity,” Anheuser-Busch chairman August A. Busch Jr. […]

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April 9, 1953: Anheuser-Busch buys Sportsman’s Park

As soon as Anheuser-Busch purchased the Cardinals in February 1953, Browns owner Bill Veeck knew that the battle for the hearts of St. Louis baseball fans was over. Desperate for funds and knowing that the Browns weren’t long for St. Louis, Veeck sold historic Sportsman’s Park to Anheuser-Busch on April 9, 1953. At the time

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